This certificate course helps accounting and finance professionals understand how to start applying data analytics to business needs. It begins with a foundational look at why organizational data is a transformational asset and why anyone in a job role that involves interacting with that data must be able to navigate and leverage it. It explains why intelligent data management and a corresponding analytics practice is critical for the success of both the organization and the professional.
The Data Analysis Fundamentals Certificate establishes literacy about different job roles involved in the analytics practice and the most commonly encountered technologies in today’s data ecosystem. It covers concepts behind the most common types of data that professionals need to be prepared to analyze. It also explores cultural factors affecting an organization’s data practice, as well as cultural obstacles to effectively becoming a data-driven organization.
After covering the basic anatomy of data, the program helps accounting and finance professionals understand how to start applying data analytics to business needs. Participants are presented with a comprehensive model for understanding the life cycle of organizational data and are given a guided tour of the many tools available for integrating and analyzing data throughout its life cycle. Common tool sets are showcased and demonstrated to help participants understand how to apply technology to every phase of data practice, from initial collection and storage through visualization and communication. Finally, a template is provided for developing business requirements and building business outcomes around the possibilities of the organization’s data.
Accounting and finance professionals, especially those interested in learning and applying data analysis techniques to help their organizations’ make informed, data-driven business decisions.