Webcast! Find a Need and Fill It: Your Key to Business Development (17W111)
REGISTRATION STATUS:
OPEN
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Wednesday, January 06, 2010
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12:00pm - 2:00pm (Eastern Time)
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Online Webcast, Internet
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2 Marketing
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Webcast
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Business Learning Institute
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Greg Conderacci
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Marketing
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All
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$79 MACPA Members, $109 Non-Members
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($30)
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Click here to add this event to your electronic calendar (then click OPEN when prompted).

Description:
It's the oldest saw in your business toolbox -- find a need and fill it. Yet the fine art of uncovering needs is a powerful tool to help you take your business to the next level. This course helps you reframe your sales and marketing efforts from a traditional solutions-based platform to a more effective needs-based platform.
Objectives:
- Dramatically increase the perceived value of what you offer clients
- Offer more services than you would have expected
- Build a larger client base than you would have expected
- Sell in a kinder, gentler, more professional way
Major Topics:
- What is the real need?
- Why discovering needs is more effective (and profitable) than delivering services
- How to improve your questioning and listening skills to uncover needs
- Improving your closing skills through needs development
Who Should Attend:
Professionals who promote services, products, services or ideas, or want to grow their business
Prerequisite:
None