Banner / Web advertising

The table below outlines the rates and specifications for banner advertising on our Web site, as well as for individual Link Library listings:

Type	Rate	Specs
Banner ad on home page	$1,000 per month	165 x 50 pixels or 120 x 120 pixels, 72 dpi
Banner ad on main navigation page	$500 per month	165 x 50 pixels or 120 x 120 pixels, 72 dpi
Banner ad on any other page	$250 per month	165 x 50 pixels or 120 x 120 pixels, 72 dpi
Electronic newsletters * Sponsorship banner ad	$500 per month * $1,000 per month	165 x 50 pixels or 120 x 120 pixels, 72 dpi * 468 x 60 pixels (7 x 1 inch), 72 dpi

Banner ads must be saved in .jpg, .jpeg or .gif formats in the specified sizes and resolution listed. Actual banner sizes are shown below.

Advertising agreement

Our complete Web advertising agreement is available in Microsoft Word format. Download the agreement here.

Advertiser's responsibility

Advertisers and their agencies assume liability for all content of advertisements printed and assume responsibility for any claims therefrom against the publisher. Advertising agencies and advertisers agree that the publisher shall be under no liability by reason of error or omission. Publisher reserves the right to limit amount of advertising and to reject advertising that exceeds space limitation. Advertising must be related to products or services of interest to CPAs in their role as professionals. Publisher may reject advertising deemed inappropriate for its audience or which may conflict with the mission and goals of the association. Advertisements are accepted and published by the publisher upon the representation that the agency and/or advertiser is authorized to publish the entire contents and subject matter thereof. In consideration of the publisher's acceptance of such advertisements for publication, the agency and/or advertiser will indemnify and save the publisher harmless from and against any loss or expense resulting from claims or suits based upon the contents or subject matter of such advertisements, including, without limitation, claims or suits for defamation, libel, violation of right of privacy, plagiarism and copyright infringement. Publisher reserves the right to include the words "paid advertisement" with any copy resembling editorial matter.

Billing terms

Banner ads will be posted on the MACPA's Web site after payment has been received. Banner ads are posted on the MACPA's Web site for a period of 30 days. Make checks payable to:

MACPA
Dulaney Center II
901 Dulaney Valley Road, Suite 710
Towson, MD 21204-2683

Publisher reserves the right to change advertising rates at any time. Advertisers on contract will not be affected by rate changes for the duration of that contract. An advertiser who decides to advertise beyond the issues outlined in the original contract must complete a new contract and will receive the appropriate rate.

Cancellations

All contracts and artwork must be received no later than two weeks prior to the date banner advertising is scheduled to begin appearing on the Web site (posting date). Cancellations must be received in writing two weeks prior to the posting date.

Shipping instructions

Send artwork on disk to:

Webmaster
MACPA
Dulaney Center II
901 Dulaney Valley Road, Suite 710
Towson, MD 21204-2683

Electronic transfer

Banner ads must be saved in .jpg, .jpeg or .gif formats in the specified sizes and resolution listed, left. Actual banner sizes are shown in the column on the left. You may send your artwork through e-mail to designer@macpa.org . Please be sure to include your company name and contact in the e-mail so we can associate your ad with the proper contract.

Banner / Web advertising

Type

Rate